Cloudcamp in Chicago is an interesting mix of presentations on technology. Presenters are usually from the same industry, and are timed to keep presentations at 5 -10 minute lengths. I attended the September 3rd, 2014 gathering at TechNexus, an incubator in Chicago which recently moved to the upper office floors of the Opera House. […]
Annie Swank, a Chicago graphic designer, made a great presentation on User Experience (UX). She gave her presentation, Identifying and Testing UX Assumptions, at the new location for TechNexus in Chicago for Refresh Chicago, a design and development meetup group dedicated to highlighting the local community of technology specialists and their experiences. In her presentation, […]
One aspect I notice with clients, be it small business owners or managers of an enterprise, is a hesitancy to deploy a new technique to their paid search campaigns. They feel running digital ads is an empty exercise in marketing futility with an indiscriminate increase in spend. Applying advanced techniques such as remarketing can make […]
Many retailers struggle with connecting with customers’ desires and needs. But instead of relying on sole instincts and trial-and-error tactics, retailers should develop their own predictive analytics models to find the right untapped opportunity. They should begin much sooner than later. Retailers in various markets are realizing the potential of their efforts, becoming significant competitors […]
Earlier in 2014, CEOWorld Magazine named @ZimanaAnalytics among the top Twitter accounts to follow for Big Data. Managed by Zimana founder Pierre DeBois, the Twitter account curates a number of topics on small business, big data, and analytics, as well as regular posts from Zimana Blog, an AllTop web analytics blog. The @ZimanaAnalytics Twitter account was […]
The Chicago Javascript Meetup group gathered once again for a rousing discussion on web components. Web components are essentially the elements in a a web page or document that interacts with the web browser. These elements indicate to the browser what should appear in the browser window. Justin McNally prepared a presentation called Web Components: The […]
