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September 28, 2014
Client Spotlight: Smith and Donovan

Smith and Donovan have been providing photography and video services for a wide variety of businesses and non profit organizations in northwest Indiana and the Chicago area.  Carly Smith and Thad Donovan has created a number of corporate videos, including a video supporting the Northwest Indiana Regional Planning Commission's Comprehensive 2040 plan for Gary, Hammond, and […]

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September 28, 2014
Client Spotlight: Benefit Management Associates @BMA_INC

One of Zimana's favorite clients is the right company to turn to when it comes to planning the right health care coverage for your company.  Started by Paul Dark, Benefit Management Associates (BMA) provides guidance on health care coverage and insurance plans. From small businesses to large corporations, the team offers quality consultation that saves organizations […]

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September 23, 2014
Free Google Analytics Workshop Oct 3rd at #Chicago Small Business Entrepreneur Expo @CHIbizexpo

Are you based in Chicago and need a brief overview of how to use Google Analytics effectively? Well you are in luck! Zimana founder Pierre DeBois is conducting a free overview workshop of Google Analytics. Learn how to make the most of the key reports, as well as how to best organize your business resources […]

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September 16, 2014
Analytics Tip: 6 Simple Installation and Maintenance Tips To Reduce Analytics Errors

Adding an analytics solution can be simple or complex depending on the site structure.  That complexity can be enough to have more than a few hang ups occur. Is the site an e-commerce site?  Are there cross domains? What about adding custom dimensions or event tracking for specific objectives? Even the easiest solutions can become an organizational […]

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September 15, 2014
Infographic: How to Copywrite for Email, Social, and the Web via VerticalResponse @VR4SmallBiz

Before you can measure your analytics results, it's important to have great media that attracts customers and interest.  That interest is reflected in the referral traffic, day in and day out.  Thus creating great copy is an essential step. To aid that essential copywrite step, Vertical Response has created an infographic outlining the various difference on […]

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September 14, 2014
Automated Insights names Pierre DeBois of Zimana one of 50 Follow Worthy Marketing and Analytics Experts

The analytics firm Automated Insights named Pierre DeBois, founder of Zimana, one of 50 “Follow-Worthy Marketing Measurement and Digital Analytics Experts”.  The list was compiled by Automated Insights, a multi-disciplinary team consists of experienced technologists, business professionals, and writers.  The company produces Wordsmith, a big data analytics platform that spots trends then translates the correlated data […]

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