Zimana has partnered with Blue 1647, a Chicago start up and entrepreneurship incubator in the Pilsen neighborhood. Founded by Emile Cambry, and co-managed with Antonio Rowry as Chief Operating Officer, Blue 1647 provides a working space for 32 companies and a number of workshops centered on web technology and app development. The center is part of a burgeoning Chicago tech scene. The incubator offers programs such as Project Exploration, i c Stars, Code Chicago (a web & app development program for adult-learners), 21st Century Youth Project for young adults including our Girls in Fashion Tech program!), and data science courses.
The partnership consist of web analytics workshop presentations created by Zimana, with the workshops hosted at Blue1647.
The first session, held September 23rd, provided an overview of SEO, Paid Search, and Social Media, all from a content marketing approach. Analytics concepts were then introduced to help answer questions about how digital marketing works for a small business. The sessions have brought in the highest response for Blue1647 workshop registrations to date.
Check out some pictures from the attendees as Zimana founder Pierre DeBois walks through the presentation. For more information on future sessions - a new session is being planned - contact Blue1647.
Zimana founder Pierre DeBois explaining how analytics organizes the marketing choices for a business
Zimana founder Pierre DeBois explaining how digital marketing has impacted the choices facing small businesses.
