Marketing

Social Media Analytics: Starting Points for Measuring Interest on Pinterest

If you are like most people with a smartphone and a penchant for conversation, you want to share images with friends and family. One of the most popular for image sharing has been Pinterest. And if you are running a

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SEO Tips: #LocalSEO – Google Hangout With @DIYMarketers Ivana Taylor

Local SEO is becoming a significant factor in attracting customers were searching through smartphones and tablet devices. Local SEO may sound like a new digital hurdle for small business owners to understand. But the tactics are really straightforward, based on

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How Small Businesses Build An Online Advantage

It happens at this time of year. Not just taking a breather with the Christmas holidays , or even reviewing financials.   Each new year has become the perfect time for small and midsize businesses (SMBs) to tighten the links between

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Infographic from @CoSchedule – Content Hacking

This infographic from content sharing app CoSchedule examines the latest content craze – Content Hacking. Content Hacking involves content sharing, but hacking into platforms.  This does not mean breaking a password. It means craft and sharing media content that quickly

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Analytics Tips: How to Manage 404s to Reduce Bounce Rates

404. The dreaded 3-digit number can mean more in analytics reporting than someone not seeing a missing page in a website. The appearance of a 404 error in a browser screen frequently can be a pain in the neck.  But its impact

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