This post comes straight from Cali! Yours truly is listening to the takeaways from the Blogging and SEO sessions at the SES Conference in San Jose. Lee Odden from Top Rank Blog is currently speaking. Much of the discussion is regarding the content, how to reach out to bloggers and other blog, and how to create community on the blog. He finds content valuable at SES San Jose and spends no dollars on advertising. I particularly like the comments to link in the presentation. On a personal note, I have sat in on few presentations that reference website let alone a link offer. But presentation content varies from industry to industry. I look forward to sharing more information in posts to come...
